BUILD YOUR DREAM BUSINESS
About NNA
Niche Nailers Academy is more than just a program — it’s a community of ambitious business owners who are boldly owning their space in the market and rising to become #1 in their niche.
Inside the Academy, you’ll find a network of like-minded entrepreneurs who are focused, driven, and ready to break free from being a “generalist”. We believe that when you nail your niche, you can finally charge more, market less, and grow faster — with clarity and confidence.
If you’re ready to stop blending in and start standing out, this is your place.
Your Coach
Hi, I’m Stephanie Campanella — and I’ve been where you are.
I know what it feels like to be great at what you do… but still feel like you’re spinning your wheels trying to grow a business. Before I nailed my own niche, I was saying yes to every client and every project — and burning out fast.
That all changed when I drew a line in the sand and positioned myself as the go-to expert for one audience. That’s when the game changed — I built a 7-figure agency, became a sought-after speaker, and created the exact roadmap to help others do the same.
Now, through Niche Nailers Academy, I’m on a mission to help business owners like you build a brand that cuts through the noise and dominates your market. If you’re ready to step into your power and become known for what you do best — I’m here to show you how.
The Roadmap
3 Pillars to Build a Magnetic Business
At Niche Nailers Academy, we follow a simple but powerful roadmap designed to help you rise to the top of your industry. With clarity and consistency, we focus on what actually moves the needle in your business — no fluff, no distractions.
You’ll master the three core pillars:
💼 Nail Your Team
Create a team that runs like clockwork — one you can trust to deliver without you needing to micromanage. Learn how to hire right, build strong systems, and lead with purpose so your business can grow without burning you out.
📣 Nail Your Marketing
Craft a message that stops people in their tracks and makes it clear why you’re the one. You’ll learn how to position your offer, own your niche, and create the kind of brand that people remember — and refer.
💰 Nail Your Sales
Steal my sales processes and make them naturally yours...and gets results. Whether it’s over the phone, face-to-face, or online, you’ll learn how to guide people from interest to “yes” with confidence and ease — no pressure, no discounting.
When you master these three pillars, your business becomes magnetic. The right people are drawn to you, your team is aligned, and your sales flow without force.
Your Onboarding
Your First 90 Days to a Magnetic, Dream Business
From day one inside Niche Nailers Academy, we hit the ground running. You won’t be guessing what to do next — we’ll work together to map it out.
In your first 90 days, we’ll take a deep dive into your business, uncover what’s working, what’s holding you back, and what your next right move needs to be.
Together, we’ll create a customised game plan designed to build your dream business — one that’s profitable, purposeful, and positioned to grow.
This isn’t a cookie-cutter approach. It’s strategic, clear, and tailored to where you are right now — so you’re always focused on the next best step that moves the needle.
Because momentum comes when you know exactly what to do — and you’ve got the right coach and community backing you all the way.
Niche Nailers Launchpad
Week 1
Financial & Time Audit
Let’s open the hood and audit where you’re at
Kick Off Call
Week 2
Packaged Products
Setup in Community
Week 3
Lead Gen first steps
Ignition Call
Week 4
90 Day Action Plan Designed
Quarterly Action Plan
On-Ramp Training
Hit the Ground Running with Nail The Niche
The moment you join Niche Nailers Academy, you’ll get instant access to my online training portal — starting with the Nail The Niche course.
This is your essential first step. I want you to dive in and digest this ASAP, because it lays the foundation for everything we’re about to build together.
In this course, you’ll get crystal clear on:
Together, we’ll create a customised game plan designed to build your dream business — one that’s profitable, purposeful, and positioned to grow.
This isn’t a cookie-cutter approach. It’s strategic, clear, and tailored to where you are right now — so you’re always focused on the next best step that moves the needle.
Because momentum comes when you know exactly what to do — and you’ve got the right coach and community backing you all the way.
ON-RAMP
Start strong with Nail The Niche course and get set up.
LAUNCH PAD
4 Launch Pad calls to get strategic support and traction.
Online Community
Weekly expert calls, monthly themes, and networking.
CONTENT & MATERIALS
Watch trainings and revisit resources at your own pace — anytime, anywhere.
COACHING & SUPPORT
Slack Support and Personal Coaching to keep you moving.
6-WEEK GAME PLAN CALLS
Plan every 6 weeks to stay focused and grow.
Program Design
What’s Inside Niche Nailers Academy
Here’s exactly what you get access to when you join — everything is designed to support your growth, momentum, and success.
1. On-Ramp
Start strong with the Nail The Niche course and get fully set up inside the Academy. This is your first step to clarity, focus, and claiming your space in the market.
2. Launch Pad
You’ll be booked in for four high-impact Launch Pad calls — designed to give you immediate traction, clarity, and strategic support as you set your business up to scale.
3. Online Community
Join a powerful community of ambitious business owners just like you.
✔ Weekly live calls with industry experts
✔ Monthly themed sessions for structured learning and networking
✔ Regular coaching calls to keep you accountable and in motion
4. Content & Materials
Get full access to the Niche Nailers online portal where you can watch trainings and revisit resources at your own pace — anytime, anywhere.
5. Coaching Support
You’re never alone here. Post your questions inside Slack and your coach (that’s me!) will help you bust through blocks, get unstuck, and keep moving forward.
6. 6-Week Game Plan Calls
Every 6 weeks, we come together live to map out your next 6-week game plan. You’ll set smart goals, get clear on priorities, and build consistent momentum — one focused sprint at a time.
Access & Tools
ZOOM
We’ll hang out in Zoom together and train like never before.
SLACK
Our exclusive Community where you can share and be open with real-time interaction.
upCOACH
Get full access to the Niche Nailers Academy online portal where you can watch trainings and revisit resources at your own pace — anytime, anywhere.
A pilot 1 degree off course could land in a whole other country, imagine if you dialed in and had help from someone who’s walked in your shoes before.
How much faster would you reach your destination?
